Kash Afshar, University of Mississippi assistant professor of marketing, and Omar Itani, associate professor of marketing at Lebanese American University, recently published their team’s findings in Industrial Marketing Management. The study…
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Do you see what I see?
As a child, did it ever occur to you that your perception of color differed from that of others? It’s quite common to have this thought, but it turns out that the human color experience may be more universal than we previously believed. In…
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Catching aromaticity in the act: Direct real-time tracking of how ‘excited-state aromaticity’ drives molecular shape changes
Scientists have achieved the first real-time visualization of how “excited-state aromaticity” emerges within just hundreds of femtoseconds and then triggers a molecule to change from bent to planar structure in a few picoseconds. By combining…
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This ‘switch’ could put an end to your weight loss plateaus, say scientists
In a frustrating quirk of evolution, our bodies are wired to conserve energy when food intake drops. While this adaptation might have kept our ancestors alive during times of scarcity, it also means that shedding those last few pounds before a…
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Two-thirds of children classified BMI-overweight had normal fat estimated with waist-to-height ratio
Body mass index (BMI) was almost three times more likely to classify children as overweight than waist circumference-to-height ratio, according to a new study. Published in Obesity and Endocrinology, the study was based on collaboration between…
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Minimal TV viewing may be protective for heart diseases linked to Type 2 diabetes
Watching no more than one hour of TV a day may lower the risk of heart attack, stroke and other blood vessel diseases among people with varying levels of genetic risk for Type 2 diabetes, including high genetic risk, according to new research…
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Scientists develop solar-powered method to convert sewage sludge into green hydrogen and animal feed
Scientists at Nanyang Technological University, Singapore (NTU Singapore), have developed an innovative solar-powered method to transform sewage sludge — a by-product of wastewater treatment — into green hydrogen for clean energy and…
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‘Doomsday Clock’ and patterns of mortality and mental health in the United States
Results indicate the closer the Doomsday Clock ticks to midnight, the higher the rates are for mortality specific to Alzheimer’s disease, suicide, unintentional injuries, alcohol and substance-related disorders
Since 1947, the Bulletin of the…
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Decoding nanomaterial phase transitions with tiny drums
When water freezes into ice or boils into vapour, its properties change dramatically at specific temperatures. These so-called phase transitions are fundamental to understanding materials. But how do such transitions behave in nanomaterials? In…
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Delhi air pollution worse than expected as water vapor skews figures
New Delhi’s air pollution is more severe than previously estimated with particles absorbing atmospheric water vapour leading to particulate matter levels across the city being underestimated by up to 20%, a new study reveals.
Hygroscopic growth…
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